“Being a writer is a very peculiar sort of a job: it’s always you versus a blank sheet of paper (or a blank screen) and quite often the blank piece of paper wins.”
― Neil Gaiman
For the more experienced blogger, or an author-blogger, tips on writing good content aren’t as useful as tips for simply keeping or finding content. There isn’t much more frustrating than sitting down to write about the idea you had yesterday and can’t remember anymore. Here are three ways that I avoid this scenario:
1. Schedule Facebook posts
Sometimes I get in a marketing mood and I have three or four ideas for posts or links. Other days, I don’t have time for Facebook. By scheduling new ideas for the future, I have consistent posts once a day. Additionally, I can schedule posts for the specific times during the day that they are more likely to be seen by more readers.
2. Start a draft.
In the past, I put ideas in a Microsoft word document. Confession: It simply became too much effort to take the time to open Microsoft Word, go to the bottom of the document, and type in the idea. Lazy? Yes. Let’s say I’m just too busy to do it, okay? It has saved a lot of time to instead start a draft blog post with the idea. I always have my blog dashboard open anyway, it’s easy to open a draft and save it. Plus, every time I go in to publish a post, I am reminded of posts I’ve started and can quickly go in and add another point about that topic . For example, about three weeks ago, this particular post started as the words “schedule facebook posts” in the text with the title “don’t lose content”.
3. Keep a record of inspirational posts.
I just recently realized I should be using Pinterest for this, but I’ve just been bookmarking them. At first, I would go to those posts to get into the right frame of mind for writing. You know, to get out of the cleaning-coloring-biking-potty-training mood and in to the thinking-reading-editing-writing mood. Those bookmarked posts eventually gave me the inspiration to write the “Well-Written Wednesday” series. You can also ask to syndicate these posts as guests posts when you are out-of-town or having trouble coming up with content, so it’s just a good idea to have a working list of inspirational posts.
How do you keep from losing content?
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